Social Media Marketing Brings Results

Advertising through social media has revolutionized the way businesses market their products and services, tapping into a powerful and vast audiences that has become increasingly connected through online platforms.

Some of Facebooks' Key Statistics

The social media management market is projected to grow from USD 17.5 billion in 2022 to USD 51.8 billion by 2027, at a compound annual growth rate (CAGR) of 24.2%."  (Cision PR Newswire, & Reportlinker (2023, March 16). Cision PR Newswriter. Retrieved March 18, 2023, from https://www.prnewswire.com).

"Facebook generated $116.8 billion revenue in 2021. Approximately $65 billion came from the Facebook app."

"$54.5 billion of Facebook’s revenue is generated in US & Canada, despite only 13% of users being based in that region."

"In 2022, Facebook had an net profit of $23.1 billion."

"Facebook has been downloaded over five billion times."

"Approximately two billion people access Facebook everyday, either through the main app or Facebook Messenger, or website.

(MANSOOR IQBAL, M. (2023, May 2). Facebook Revenue and Usage Statistics (2023). Business of Apps. Retrieved June 25, 2023, from https://www.businessofapps.com/data/facebook-statistics/)

"Social media marketing ROI statistics show that Facebook is the second most significant digital ad seller in the US, after Google. Also, its ad revenues will grow this year due to the rising ad prices, with Instagram steadily growing its share of those revenues."  (Dimitrievski, M, & EMarketer (2023, February 25). Social Media Marketing Statistics – 2023. Truelist. Retrieved May 18, 2023, from https://truelist.co/blog). 

Social media marketing is proven to be effective, because between online consumers, 97% of them accessed social media at least once a month. Hence, for most consumers, it is their major source of product information. In addition, 67% of consumers expect brands and companies to have social media presence to provide customer service."  (Schaffer, N. (2023, February 25). 55 Compelling Social Media Marketing Statistics You Need To Know For 2023. Neil Schaffer. Retrieved May 22, 2023, from https://nealschaffer.com).

"What percentage of customers come from social media?  In the United States alone, the biggest percentage of social media users (84%) are aged between 18 to 29. 81% are aged 30 to 49, group age between 50-64 takes 73% and elder people aged 65+ use social media lesser out of all age group at 45%."  (Schaffer, N. (2023, February 25). 55 Compelling Social Media Marketing Statistics You Need To Know For 2023. Neil Schaffer. Retrieved May 22, 2023, from https://nealschaffer.com).

In today's world, it's easier than ever to reach your ideal customer. Digital marketing is the way of the future. Let our Digital Marketing Agency help you expand your brand's reach, engage with your target audience, and drive conversions and take your business to the next level. 

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Facebook has powerful targeting capabilities, which enable businesses to reach their customers and target specific demographics, interests, behaviors, and locations. Facebook is also cost-effective. You can start marketing on Facebook with minimal financial investment and a fast investment return. This makes Facebook marketing a very attractive option for small business owners. Facebook also provides analytics and insights, allowing businesses to see how their ads perform and make smart, data-driven decisions to improve their campaigns. Facebook offers several ad formats, including video, carousel, slideshow ads, and more. This variety of ads enables business owners to choose the best format for their advertising goals. Facebook is great for building brand awareness, engaging with clients, providing value, drawing in potential clients, and building a loyal following. With Facebook, businesses can create a robust online presence and establish themselves as industry leaders in their specialty areas. Facebook is always looking for ways to improve quality and is constantly evolving, which means businesses like yours have access to new and innovative ad formats and targeting options to keep your business fresh, enticing, and alive, sure to keep your clients coming back for more!